Tag: Social Marketing
Bumpits are Going to Be Bigger than the Hair In Which They Rest
by engage on Jun.07, 2009, under News
I have launched a new website around another As Seen on TV product – Bumpits – the Volumizing Hair Inserts that give the wearer ‘Big Happy Hair’. The website is BumpitSightings.com.
Here’s what Bumpits have going for them, from where I sit:
- A Goofy Commercial
- People Love them Or Hate Them
- It is another All Star Marketing product (aka ‘The Snuggie People’)
- There is Humor Inherent in the Product
- Lends itself to the same marketing model as Snuggie Sightings
- Same trajectory as Snuggie
There is EXTREME interest in this product. And I cannot convey how similar the path and history of this product is to the Snuggie. One of the first TV appearances for both the Snuggie and Bumpits was on the Ellen DeGeneres show. I started @BumpItSightings ID on Twitter (Twitter is how you Engage an audience today) and within a week, it has over 1100 followers.
I have also created a Social Network for Bumpits fans. It will (hopefully) be the online pitstop for those that make ceiling fans nervous with their Bumpits hair. Here’s an example from the new site:
About EngageMentality
by engage on Apr.27, 2009, under About
EngageMentality is a Social, Viral, and Search Marketing company, founded by Mike Wheeler, specializing in engaging your audience while connecting in new and viral ways. You may contact Mike toll-free at 1.866.375.3973.
I utilize Facebook, MySpace, Twitter, YouTube, WordPress, Ping, Ning, Mashable (and many other websites which you may not recognize). I have taken a website from concept to the top of Google Trends within 3 weeks. Please contact me to inquire about my Services.
My Sites
Here are my primary sites:
SnuggieSightings.com – My first Snuggie site. I launched this on January 10, 2009. It was featured in USA Today and CNN Headline News on January 28, 2009 and hit the top of Google Trends the next day.
BumpitSightings.com – A site featuring Bumpits – the Hair Volumizing Inserts that are bringing Big Hair back in Vogue.
SnuggiePubCrawls.com – They are sweeping the nation. This site also now has a blog for updates.
SnuggieBook.com – the Social Network with Sleeves.
BendarooKids.com – This site features user created Bendaroos artwork. My sons and I have been known to create a few projects of our own. This site is “Fun for the Young…and Young at Heart.”
DocuMentality.com – My Technical Writer, Web Content, and SEO Copywriting Services.
PlayHimOffKeyboardCats.com – A Comedy Site, featuring the Play Him Off Keyboard Cat.
I can help you increase your visibility and engage your target audience in cost-effective ways. Please visit my Services section to learn what I can do for you.
