News
Jupiter Jack
by engage on Jul.11, 2009, under News
Buy Jupiter Jack – Click Here
One particular product that grabbed me immediately was the Jupiter Jack – an electronic device that enables you to talk on your cell phone hands free. I first saw this product on Pitchmen with Billy Mays. They had a few issues with clearing a name, before finally settling on Jupiter Jack. The inventor was trying to sell this under the name of Black Jack, which proved impossible to clear legally.
Frankly, I would have liked to have seen them spend more time on a better name. There are many products that were first to market in the As Seen on TV world, only to be redesigned and repackaged and renamed by another company to greater success – Examples: Zorbeez was soaked up by Sham Wow. Quick Chop was diced by Slap Chop, making it look like boring tuna. Slanket was smothered by Snuggie.
Jupiter Jack comes at the right time, now that many states are outlawing talking on cell phones while driving. You plug the Jupiter Jack into the headphone jack of your cell phone and then simply tune your car radio to 99.3 FM. You can then talk hands free on your cell, with the person you are talking to now being broadcast through your stereo speakers.
It’s a good idea, a good price, and Billy Mays did the infomercial. I think they’ll be selling a lot of Jupiter Jacks
Google Chrome OS Announced
by engage on Jul.08, 2009, under News
Google has dropped a bombshell on Microsoft (and the world) tonight by announcing the upcoming release of their own Operating System – Google Chrome OS.
Related Links:
Google Chrome OS Announcement – From the Google Blog
Google Chrome OS News Site
Bumpits are Going to Be Bigger than the Hair In Which They Rest
by engage on Jun.07, 2009, under News
I have launched a new website around another As Seen on TV product – Bumpits – the Volumizing Hair Inserts that give the wearer ‘Big Happy Hair’. The website is BumpitSightings.com.
Here’s what Bumpits have going for them, from where I sit:
- A Goofy Commercial
- People Love them Or Hate Them
- It is another All Star Marketing product (aka ‘The Snuggie People’)
- There is Humor Inherent in the Product
- Lends itself to the same marketing model as Snuggie Sightings
- Same trajectory as Snuggie
There is EXTREME interest in this product. And I cannot convey how similar the path and history of this product is to the Snuggie. One of the first TV appearances for both the Snuggie and Bumpits was on the Ellen DeGeneres show. I started @BumpItSightings ID on Twitter (Twitter is how you Engage an audience today) and within a week, it has over 1100 followers.
I have also created a Social Network for Bumpits fans. It will (hopefully) be the online pitstop for those that make ceiling fans nervous with their Bumpits hair. Here’s an example from the new site:

